Ruche recently launched two volumes of their summer lookbook, Summer Resort and Desert Oasis, and here are a few of my favorites from the shoot. We shot these lookbooks over two full days in Palm Springs, the Ace Hotel, and Joshua Tree. Behind the scenes video shot + edited by Vu Bui


amazing color in all of the shots! great photography

Beautiful pictures! where did you take them?

Wow…these are amazing!!

Beautiful settings, beautiful models and beautiful photographs! x

Wow. Amazing.

A friend of mine linked me this blog, this set is absolutely gorgeous! Im in love! Superb work!

I love these, beautiful images. And very inspiring, I need to dig out the camera and get snapping 🙂

amazing! just beautiful!!

These are SO freaking good!!! I think you’re my new hero. Thanks.

each photo just perfect.

gorgeous in every way!

You’re work is beautiful! Do you offer any workshops? I would love to learn from you 🙂


I love each and every one. lovely work as always.

Ohhhhh the clothes are magnificent!!!


Who are this BEAUTIFUL models!?
Please! Send me the names!.

Kiss from Argentina!

I adore the suitcase images, well done!

looks so good. awesome job!

Oh, Stephanie! I am drooling. I want every outfit! I want to be at every location! I want those lovey blond spiral curls! I love the flavor and the feel of every shot. Just gorgeous! Each shot leaves me with a longing for something that I didn’t even know that I needed and it is not just clothes. It is a lifestyle of glamor and beauty and leisure and light. You know how to sell it!


so much air to breathe easy!

Peter Yana

Dang!!! You guys have done it again.. Always spot on.. Great and very inspiring work..

Inspired… breathless… in love… with each one of these images!

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